A question that I am often asked is how a blogger should promote and network their blog. I’m definitely no expert in this area, but I do think that I know enough about it to write a blog post about it 🙂
Networking with your blog is a great thing. Without it, my blog would literally have zero readers.
Without networking through my blog, I never would have started a side job, I never would have quit my job to freelance full-time. And I never would have 1,000 other things. Networking is what has helped me and my blog grow.
Now, I will say that I do like to keep all of my blog work “natural.” I have never forced anything upon my blog that I did not enjoy, and I do think that is why I still enjoy blogging on Making Sense of Cents (and the same now goes for Diversified Finances).
This may be to my downside, but I don’t really do anything to promote my website that I don’t actually enjoy doing. For example, I actually LOVE to post on forums and comment on other websites, because I am a super geek like that. I love reading what others have to say, and I could read articles all day long if I could. I like to know everything about everyone 🙂 I can spew out random facts about pretty much anything.
Here are different things that you could do to promote your blog:
Guest posting is something that I hardly ever do, but I do think it’s a great idea. I find many new blogs through guest posts, so it can be a great way to add new readers.
Join a niche group.
Depending on the niche that you are in, I am sure that there are many different groups that you could join. An example would be Yakezie for personal finance bloggers.
Belonging to a quality niche group can mean that you make friends with others in your community, and you can also all motivate each other to do better.
There are many forums that I browse and enjoy reading, such as the Mr. Money Mustache forum and Yakezie forum. You could post quality responses (or even create your own posting), and readers may find you this way. Posting on relevant forums can be a great way to add readers since everyone reading the forum probably has a similar hobby or goal.
Another thing similar to commenting on forums would be to comment on websites as well.
When I first find a new website, one of the first things that I usually do is see if they have a Twitter. Make sure you have one!
There are so many different ways for you to connect with your readers, and social media can be an important way for you to further your reach. Different websites that you could join include: Facebook, Twitter Instagram and Pinterest.
How do you promote your blog?