That’s a question I hear all the time. Whenever someone asks me what I do for a living, I almost always hesitate – not because I’m ashamed – but because I know that about 1,000 more questions are about to follow.
This isn’t anything new though. My title at my last job was “Business Valuation Analyst,” and that always led to about 1,000 questions whenever I said it. I would always explain, and there would always be blank stares back at me.
I don’t “just” blog, but I don’t think any other bloggers do either. Blogging entails a lot of work, and I think those outside of the blogging world don’t know about everything else that goes on behind the curtains.
Even though blogging can be a lot of work, I do enjoy it a lot (the same goes for many bloggers) and so it’s not like I’m dreading the time I spend blogging.
However, there is a reason why many bloggers don’t last past 6 months, it’s because there is so much that goes on behind the scenes! Not everyone is cut out for blogging. Also, money never comes right away, often years pass before a blogger can make some money.
Below are some of the things that happen when you have a blog. Remember that most bloggers do freelancing work outside of blogging, and they mainly have their blog as a platform for the freelancing services that they offer. So, a lot of work goes into blogging, but even more probably goes into the other services that a blogger offers.
Of course, you need content if you are going to be a blogger. And, you want high-quality content. If your content sucks then no one will read it and blogging would just be pointless.
I remember one time someone asked me what I do all day because they said that writing a blog post probably only takes 5 minutes. I had to laugh when I heard that!
If it only took 5 minutes to write a blog post, I would have a ton of free time. I usually spend hours writing a blog post, and many times I go back days later to read it again.
You also need a good headline, which I am probably the worst at. Coming up with a good headline can take a lot of time!
Then you need more content.
Even if you can write, you need a lot of content in order to have a blog that people keep coming back to. This is one of the reasons why many bloggers don’t make it past the 6 month mark – they run out of ideas for blog posts and no longer have the passion for it.
Also, most bloggers don’t have just one website. Many have several, and offer many other services. I don’t really know of any blogger who lives only off of one blog alone – it would be very difficult. If you have multiple websites, then you will need articles on all of these websites.
I have over 5 websites, and I also manage websites for many others. It takes a lot of time to manage it all!
Many bloggers are also starting to do podcasts, YouTube videos, radio/TV interviews and writing ebooks, which means that you will need even more content. Podcasts and interviews take time, and you need a great personality for it as well.
You will need to do research.
Just like if you were doing a school paper, research will need to be done. If you spew out random information then you should have facts to back up your claims.
You will need to know about SEO.
I am horrible when it comes to SEO, but it is something that I am slowly learning more and more about.
Many successful bloggers are great when it comes to SEO, and I think their SEO skills helped them get to where they are a little bit more quickly than someone who knows nothing about SEO.
Networking and marketing.
This is not a requirement of blogging, but networking is something that I like to do and I enjoy. I think that if you never networked, then it would be hard for you to become a successful blogger.
Networking means that you may have to have a Twitter account, Facebook, Pinterest, Google+ and more. You have to actually manage each one and that can be time-consuming.
Networking also means that you should try to attend blog-related conferences, such as FinCon. They are a ton of fun though 🙂
I like reading and commenting on blogs. For some reason, many people don’t believe that reading and commenting can bring enjoyment, but it actually does. I like to be nosy and read about other bloggers’ lives, and I like to chime in and comment as well. I almost always go back and see if there was a reply to my comment to.
Recently, I was talking to Holly and she explained why she likes to comment, and she said it perfectly. She said that since she works from home, reading and commenting on posts are her form of socializing with others, which is exactly how I feel.
You also have to run it like a business.
You might need an office, to start a company (such as an LLC), do your own taxes, hire other workers, and so on. The list goes on and on and this is pretty much all of the boring stuff that goes on with blogging as well.
Other things that go into blogging:
- You need a design for your website.
- You might have technical difficulties with your website that need to be handled ASAP.
- Formatting posts.
- Images for content.
- You need to figure out how you will actually make money.
What else am I forgetting?
Do you think blogging is easy or a way to make a quick buck?
Photo credit: I found the photo on Pinterest and searched all over for the original owner. Could not find the person but the picture is amazing and perfect for this article.